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As part of the VI All-Ukrainian Children's Festival of Models and Designers, Ukrainian Fashion Kids
The fashionable brand Andre Tan Kids, in collaboration with the Ukrainian manufacturer of backpacks, accessories, and school supplies YES, presented a capsule collection of modern bags and backpacks for children and teenagers. The lineup includes 5 models (two backpacks, two shoppers, and a waist bag) in black and beige colors. They are decorated with phrases and drawings that stylistically resemble temporary tattoos or writings on the margins of school notebooks.
"I don't know who and why decided that children's things must necessarily be in bright colors or with prints based on cartoons. Designers who draw ponies on backpacks, decorate them with rhinestones, and think they have captured the mood of the new generation are greatly mistaken. I, as a parent of a future schoolgirl, am convinced that children's items should be as stylish as their parents' belongings. Therefore, the YES by Andre TAN collaboration features basic colors, a well-thought-out storage system, practical materials, and high product quality. Such a backpack can be carried not only by students but also by adults," says Andre Tan.
"In 2021, two mega-enthusiastic and, above all, true professionals in their field met. We are confident that the YES by Andre TAN collection will not leave anyone indifferent; it will be a real explosion of emotions! Every child in Ukraine, whether a school student or a college student, will find their favorite among YES brand products - pens and notebooks, pencils, notepads, and backpacks - you will be impressed by the range!
YES and Andre TAN are brands about Ukrainians, for Ukrainians, and made with love for Ukraine," emphasizes YES brand manager Igor Chechel.
On June 13, the YES by Andre TAN collection was presented on the main stage of the VI All-Ukrainian Children's Festival of Models and Designers, Ukrainian Fashion Kids, by star parents and their children: Ilona Hvozdova with Valeria, the children of Edgar and Slava Kaminsky - Leon and Laura, Slava Dyomin with his son Vlad, TAYANNA with Daniel, Anastasia Prykhodko with her daughter Narina and son Gordiy, Hanna Rizatdinova with Roman, Alina Shamanska with her son Arthur, Solokha with her goddaughter Marta, Natalia Kholodenko with her daughter Vivien and son Ilarion, Volodymyr and Oksana Bondarenko with their daughter Anna.
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